Search Engine Optimization (SEO) – A Few Tips That Can Help Your Page Rank Much Higher
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There are many different factors that go into the search engines’ algorithms for indexing websites, and no one knows what they all are. Additionally, they change occasionally, so that makes determining an exact formula nearly impossible. There are a couple of factors which are the highest scoring elements in the equation, and that doesn’t ever change. Those two high scoring elements are Page Rank (PR) and the number of links back to the website.
The number as well as the quality of incoming links to a webpage will determine the Page Rank for the page. The search engines take both the quantity as well as the quality of the links into consideration. That’s why it doesn’t help your ranking much to just go throw out links to just any old website. The links need to be from sites that have a high Page Rank themselves in order to really boost your Page Rank. Try to link from only sites that have a Page Rank of at least four or five.
Anytime that you can provide a good page link to your site from a quality site, then that is a good thing. If you have a blog on blogger.com, then whenever you post a new blog, you can put a new link to your site. Since blogger.com has a Page Rank of 6, then that will help your Page Rank. Whenever you are posting to forums, post to large, well known forums so that you can benefit from all of those links that you are going to have in your signature boxes. Take any opportunity to build the number of links to your site.
Additionally, here are a handful of other tips that you can use to increase your PR with the search engines.
* When using keyword and keyword phrases, always try to include the most important keyword in the link
* Use the keyword EXACTLY the same way that it is most commonly used by people who are searching on it. If it is usually singular, then don’t pluralize it.
* In order to be effective, keywords have to be used sparingly. There needs to be a certain percentage of keywords use to the total number of words in the article. Overuse of keywords will get you penalized by the search engines.
* In addition to a sparing use of keywords in the body of the text, include keywords in the title as well. The search engines read from left to right, so use a keyword as close to the front part of the title as possible.
* Most important, make sure that your page has good, relevant content.
By understanding and following a few basic rules of Search Engine Optimization (SEO), then your page can zoom up the rankings for any search engine.
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Source by Rob Tritt
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